Does dickies support lgbtq
Spotify, SodaStream, Virgin Radio: Pride Month campaigns round-up
SodaStream
The home carbonation device manufacturer has released a video campaign starring Emmy-nominated actor and transitioned advocate Laverne Cox.
The film, 'Rainbow Story', stars Cox as a superhero taking viewers through key moments of her life, beginning with a live activity sequence before it segues into animation. It shows the challenges that helped make her who she is today, taking part in major milestones for LGBTQI+ rights and celebrating her personal achievements.
The video ends with a word encouraging people to share their possess 'rainbow story'.
SodaStream has released a exceptional edition of its machine, the Rainbow Story Spirit range, to coincide with the activity. The product will be available via SodaStream’s website for £99.99, with all proceeds going to ILGA World, a global LGBTQI+ NGO that campaigns for womxn loving womxn, gay, bisexual, transsexual and intersex human rights.
Spotify
The tune streaming platform has announced a series of month-long activations under the title 'Claim your space'.
Spotify UK/IE is bringing back its annual Pride hub, where it collaborates with LGBTQIA+ creators, ve
To commemorate June Pride Month, honoring the LGBTQ group, beach-and-surf footwear brand Reef launched its first Celebration Collection, which will advantage PFLAG National. Started in 1973 by Jeanne Manford, a mother who wanted to show support for her son Morty who was gay, PFLAG National is the largest company in the United States to support the LGBTQ community and its allies.
With adult and children's styles included in the collection, Reef will donate 100 percent of profits from sales through Reef.com to PFLAG National.
"With 100 percent of profits supporting our grassroots efforts, we couldn't be more excited to work with Reef," said Jean-Marie Navetta, director of learning and inclusion for PFLAG National. "This vibrant collection aligns so beautifully with the diversity and inclusion efforts that are centered in our operate at PFLAG National and across our network of more than 400 chapters across the country."
In addition to donating profits from the online sale of its Pride Collection, Reef will sponsor the San Diego Pride Parade, which will take place July 13.
"Reef is a brand that celebrates family, community and the personal freedom that the beach lifestyl
Dickies launched the Uniquely Yours, collection on June 1 to celebrate Pride Month and the LGBTQIA+ community.
The collection embraces uniqueness and shares the personality of the two artists—Los Angeles-based Amber Ibarreche and London-based Rene Matić—who partnered with Dickies and helped design Uniquely Yours.
Ibarreche and Matić incorporated their own first designs and forceful messages into the collection with each artist’s pieces signed “Uniquely Yours,” to further showcase their signature touches on a personal and intimate collection.
Ibarreche, an artist, designer, and poet, incorporates influential messages into her design of the “Work of Art” Bib Overalls. The overalls feature patchwork messages and colorful graphic art, which focuses on instilling hope and spotlighting the struggles those in the LGBTQIA+ community endure. Ibarreche also created a custom embroidered Patch Set for Dickies.
“When we accept uniqueness and grant it to distinguish us instead of define us, it becomes a superpower,” Ibarreche said. “My contribution to this collection celebrates that ethos and will hopefully inspire our community to welcome themselves, if they are supported and safe to d
Pride Month 2021: Brands raising and supporting a range of LGBTQIA+ causes throughout Pride Month
June marks the month where we mark and raise awareness for all things Pride amongst the LGBTQIA+ communities.
Back in 1969 when the Stonewall riots occurred in Novel York City the demonstration quickly became the catalyst for LGBTQIA+ rights everywhere.
Despite being 50 years on, Pride is very much still needed across the world as not only do 69 countries still have laws that criminalise homosexuality but we’re also seeing the murders of innocent trans and genderqueer individuals.
Over the past years we have seen multiple brands such as Brand-new Look, Converse and Levi’s launch specific Pride collections which aim to elevate important funds for various charities.
So dig deep and sport some of these brands amazing new designs to raise those all important funds for those who need them.
Also whilst you’re shopping, why not take a little hour to educate yourself and learn a bit more about the Pride movement.
Happy shopping…
Gap
AllSaints
Dragged Out
Dickies
New Look
Peloton
Savage X Fenty
Matthew Todd
Morphe
Primark
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Shake Shack, Macy’s, Dickies, McDonald’s, P&G and Samsung TV are among the brands launching initiatives in honor of Pride Month and to celebrate the lesbian, gay, bisexual, gender nonconforming, queer, and questioning (LGBTQ+) community.
Brands need to be mindful to not hire in "rainbow washing," writes Hunter Johnson, CEO of Xpedition, in a Forbes advice column. His agency produces inclusive campaigns for brands like Google, McKinsey & Co. and YouTube.
"The LGBTQ+ community has a combined buying authority of $3.7 trillion," Johnson writes. "Unfortunately, this has inspired many businesses to slap a rainbow flag on their social media channels during Pride Month — and then promptly forget about the people as soon as July rolls around."
Consumers can easily distinguish between brands that are authentic partners in the fight for equality versus ones that are just trying to produce a quick buck, he says, advising brands to "make it clear that your support of the LGBTQ+ community is not limited to one month or done as a means of commercialization."
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