Performative allyship lgbtq

From Performative Allyship to Actionable Allyship

We’ve all heard the stories. 

  • The brand that posts rainbow flags all through Self-acceptance month only for it’s LGBTQ employees to feel enjoy they can’t openly be themselves in the workplace
  • The workplace that says ‘black lives matter’ while having an all-white team and no D&I goals in place
  • The organisation that goes big on International Women’s Daytime while underpaying their female employees 

This is performative allyship: when organisations offer surface-level support for the sake of their brand image, without taking any steps to affect actual change. Performative allyship doesn’t go unmissed by employees. A survey by Catalyst found that only 1 in 4 employees viewed their organisation’s racial equity policies as real. However when the efforts were viewed as genuine, employees had a far better work life, especially those who come from ethnic minority backgrounds. In the age of the Great Resignation, making strategic steps to improve diversity and foster inclusive workplaces is necessary for retaining today’s workforce. 

Organisations can relocate past performative allyship by taking meaningful steps that reveal that

performative allyship lgbtq

Performative Allyship: What It Is and Why It Hurts

Stop Being Reactive; Get More Creative & Strategic About Diversity Work (Part I)

By IDC Staff•February 14, 2025

Kendrick Lamar's SuperBowl performance was ingenious. From culturally relevant music to subtle and not-so-subtle messages, he made an impact on the world's biggest stage. Until people began talking about it, I was unaware to the indirect messages. For example, I did not remember Serena Williams doing the Crip saunter at Wimbleton in 2012, and all of the backlash she received. I totally missed the cue that Samuel L. Jackson was "Uncle Sam," similar to his Django Unchained character. Uncle Sam, as a older Black male asked, "Don't you comprehend how to play the game?" as if to make sure that Kendrick Lamar, a younger Ebony man, knew how to play the game of making Whites feel easy by code switching, compromising, and disassociating from Shadowy culture. I also did not understand the imagery behind the dancers forming a divided American flag with a Black guy, Kendrick Lamar, in the center of the division. Beyond a few songs, Kendrick Lamar orchestrated a loaded but brilliant show. As

Embracing True LGBTQ Allyship: A Win-Win for Businesses and Communities

In today’s evolving social landscape, the importance of being an ally to the LGBTQ community has never been clearer. For local businesses, embracing LGBTQ allyship is not only the right thing to do—it’s also good for business. This blog announce will explore what it means to be a true ally, draw a distinction between genuine allyship and performative allyship, and illustrate how supporting the LGBTQ community can intensify your business.

What is LGBTQ Allyship?

Being an LGBTQ ally involves actively supporting and advocating for the rights and well-being of LGBTQ individuals. It means standing against discrimination and fostering an inclusive environment where everyone, regardless of their sexual orientation or gender identity, feels safe and valued. True allyship is about more than just acceptance; it is about actively promoting equality and understanding within your business and the wider community.

True Allyship vs. Performative Allyship

While many businesses strive to show support for the LGBTQ community, it’s inherent to differentiate between authentic allyship and performative allyship.

Tru

in-House

When was it that the newest woke thing to complete was to demand for pronouns? In the queer communities in which I have been a member, it has been fairly ordinary parlance to perform so — but in regular life, I can’t place when it happened.

It was sometime in my residency, between my first and second years, when, suddenly, everyone knew that it was important to seek for them. Cisgender, heterosexual people learned that they could reinforce their denial of their retain transphobia by signing their names with their pronouns listed. When almost all our meetings went online, people took to writing their pronouns next to their names on Zoom. There was a push for pronoun pins, and some medical students at my university even organized a campaign. Who knows what their funding source was, but hundreds were made and distributed at the university and at the hospital where I worked. My wife got one. I got one. I saw people pick theirs up. I was pleasantly surprised. Wow, I thought — is this really happening?

She/hers, my pin read, with (interestingly) pride flag colors running down the center. I place the glaring omission of trans flag colors to the back of my mind. Otherwise, the p

Justbecausepeople call themselves LGBTQ “allies” doesn’t mean they automatically stop feeling some weird, deep-seated resentment against us. And, although I understand the term “performative allyship” has been used and overused, that doesn’t imply it’s not real and still actively working against us.

In a Northwestern University study published online last month, a gag-worthy 8.5% of “allies” expressing support for sexual minorities still didn’t want to live next to a gay person. The learning, which utilized decades of data from dozens of countries and regions, included 545,531 respondents who rated their sexual prejudice on a scale of 1 to 10, with 10 being “fully accepting” of gay people. Among those giving themselves a 10 — who I take for granted are the type of “allies” to memorize the lyrics of a “Dangerous Woman” era Ariana Grande song just so they can sing it with their gay besties — 4,714 said they wouldn’t want a homosexual neighbor. The study referred to these respondents as “superficial allies,” but honestly, I’d just call them snakes.

The research didn’t get to the bottom of why, exactly, these people wouldn’t want gay neighbors. Is it because they perceive we’ll blast “Renaissance”